Our goal is to provide professional marketers with the correct resources and easily accessible content that ensure that they remain up to date with their CPD demands. The platform provides a variety of MASA-approved professional development activities supported by the very best that technology and online compliance has to offer. It is every marketing professionals responsibility to improve their applied knowledge and skills on a regular basis.
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Continuing Professional Development (CPD) is a requirement for the maintenance of professional marketing designations. Its underlying objectives include trust (in competence), ethical action, pride in the profession, international leading practice, protection of the public interest and operation in terms of a code of conduct.